Concentrations allow you to personalize your education by focusing your elective choices on an area of study that best fits your desired career path. Choose from 17 business concentration areas:
Online Bachelor of Science Degree in Business Administration
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Program at a Glance
- The Bureau of Labor Statistics projects that more than 980,200 additional business professionals will be needed between 2021 and 2031.*
- Shorten your path to an MBA with the accelerated bachelor's-to-master's option.
- Focus your business degree plan with elective courses in 17 business concentration areas:
- Aviation management
- Business development
- Construction management
- Digital and social media management
- Financial analysis
- FinTech
- Global marketing management
- Hospitality sustainability
- Human resources
- Information system management
- Management
- Procurement
- Project management
- Real estate
- Sport entertainment management
- Supply chain management and logistics
- Wealth management and financial planning
Upcoming Start Dates
Effort Per Course
15–18 Hours per Week
Course Length
10-Week Terms
Average Completion
4 years
Of Full-Time Study
Credits Required
180
(120 Semester Credits)
Cost per Credit
$371
Purdue Global Career Outcomes 2020–2021
Each year, our Center for Career Advancement sends a NACE First Destination survey to our graduating class to learn more about their career choices and potential income within 18 months of graduation. We’re proud of our recent Purdue Global alumni accomplishments.
92%
Graduates in Purdue Global’s Bachelor of Science in Business Administration program were employed or continued their education within 18 months of graduation.
“Career Outcomes Rate” is not the same as an “employment rate”—it includes graduates who are: (1) employed (whether full or part time); (2) participating in a program of voluntary service, (3) serving in the U.S. Armed Forces, or (4) enrolled in a program of continuing education. This rate may also include graduates employed in jobs unrelated to their degree or who were employed while attending Purdue Global. (9,106 graduates surveyed across associate's, bachelor's, master's, JD, EJD, and DNP programs from July 1, 2019, to December 31, 2020. 7,803 of 9,106 replied.)
Bachelor of Science in Business Administration Overview
A bachelor’s degree in business administration can prepare you for success in today’s competitive business environment. Our program focuses on helping you become an effective and efficient manager. Through our comprehensive online business administration degree curriculum, you have the opportunity to:
- Develop communication and critical-thinking skills as well as the technical competencies to become an effective business leader.
- Gain a detailed understanding of business functions including human resources, marketing, operations, finance, and supply chain management.
- Study group behavior to establish team-building and decision-making skills.
- Complete a capstone course in which you will demonstrate your ability to apply the concepts learned to real-world business management scenarios.
See the University Catalog for policy and degree plan information specific to this program.
What Our Graduates Say
Former Purdue Global graduate shares how she was able to work full time and earn her degree online.
Graduate Pamela Rohan shares how she was able to work full time and earn her business degree online.
Purdue Global Is Accredited by the Higher Learning Commission
The HLC (HLCommission.org) is an institutional accreditation agency recognized by the U.S. Department of Education.
Purdue Global’s business programs are accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
The human resources concentration aligns with the Society for Human Resource Management's HR Curriculum Guidebook and Templates.
Military Transfer Credits
Servicemembers and veterans can earn a degree faster with our PME2Degree® program. Use our Military Transfer Credit Estimator to see how much of your training counts as credit.
Admissions Requirements
You must be a high school graduate or possess a General Educational Development (GED) certificate or other equivalency diploma. You are also encouraged to complete orientation before you start classes. Refer to the University Catalog or speak to an Advisor to learn more.
Reach Your Career Goals Sooner
Accelerated MBA Option
Interested in continuing on to pursue a graduate degree? Earning a minimum course grade in select bachelor's degree courses can gain you entry into a shortened version of Purdue Global's MBA. Complete both your bachelor's degree and master's degree in less time and at a lower cost than completing both programs separately. For details and eligibility requirements, speak to an Advisor.
Accelerate Your Career with ExcelTrack®
Forget what you know about earning a degree. ExcelTrack® is personalized learning that gives you more control over your education, getting you to the same degree faster and for less money.
Ways to Save
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Transfer Credits
Earn credit for prior coursework completed at eligible institutions, including community colleges.
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Prior Work Experience
You could earn undergraduate credit for your life and professional career experiences.
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Financial Aid
Title IV federal financial aid is available for many of our degree programs.
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Grants
Learn about federal financial grants and loan programs that may be available.
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Corporate Partner Benefits
Employees of Purdue Global partner organizations may be eligible for special tuition reductions.
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Military Tuition Reduction
55% reduction per credit for current servicemembers, 38% per credit for veterans for undergraduate programs.
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Prior Military Experience
We offer credit for ACE-evaluated training and CLEP and DANTES examinations.
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International Tuition Reduction
International students living outside of the United States are eligible for a 25% tuition reduction.
Program Cost Estimator
Calculate your estimated tuition and ways to save.
What Courses Will I Take?
Coursework helps you develop communication and critical-thinking skills as well as technical competencies to become an effective business leader.
The curriculum is reviewed and revised continually by our dedicated curriculum department and advisory board to ensure it reflects the most recent developments in the field of business.
See All Business CoursesSample Courses
- Finance
- Marketing
- Business Law
- Organizational Behavior
- Operations Management
Program Requirements
- Core Credits45
- Major Credits83
- Elective Credits52
- Total Credits180
Bachelor's in Business Administration Concentrations
- Aviation management
Prepare for leadership roles in the airspace management system while learning how to construct flight schedules, understand laws and federal regulations, and more.
- Business development
Master B2B and B2C selling concepts, customer analysis and relationships, and leadership strategies for salesforce management.
Concentration Outcomes:
- Develop a global marketing strategy for a product.
- Design a mass advertising campaign strategy.
- Evaluate the key differences between international and domestic sales
- Evaluate cross-cultural consumer analysis.
- Construction management
Gain foundational knowledge of construction methods with skills in plan reading, project management, delivery methods, methods and materials, cost estimating, and more.
Concentration Outcomes:
- Evaluate various stages of and key requirements for successfully managed construction projects
- Gain knowledge, skills, and insights required for the successful management of construction projects including in the areas of construction delivery methods, contract types, and construction project management
- Apply management and leadership theories to construction projects
- Analyze risks of construction projects
- Assess the key construction materials and methods used in the construction projects
- Develop construction project schedules and prepare accurate cost estimates
Study successful online marketing and advertising management while gaining skills in social media, market analysis, and more.
Concentration Outcomes:
- Recommend a business solution based upon data analysis an interpretation
- Develop a Digital Marketing strategy for a global environment.
- Apply the concepts of Social Network Marketing in the development of B2B (Business to Business) and B2C (Business to Consumer) in a Social Network marketing strategy in a global environment.
- Design a mass advertising campaign strategy.
- Financial analysis
Learn how to apply financial concepts to a variety of corporate functions with skills in financial-statement analysis, cash-flow analysis, and more.
Concentration Outcomes:
- Examine the financial performance of a company using its financial statements.
- FinTech
Concentrate your degree in a fast-growing field. Develop innovations used to enhance and automate the delivery of financial services.
Concentration Outcomes:
- Develop and apply fintech as part of a business's strategic plan.
- Examine the impact laws and regulations have on the fintech industry.
- Explore the benefits of the Blockchain from a macro perspective.
- Global marketing management
Gain a thorough understanding of advertising, promotion, PR, consumer behavior, international marketing, marketing research, and more.
Concentration Outcomes:
- Develop a global marketing strategy for a product.
- Discuss the significance of supply chain management in a global organization.
- Evaluate a firm's marketing opportunities
- Create a comprehensive sales plan
- Hospitality sustainability
Take on advanced roles in the hospitality industry while focusing on sustainability, with insights into climate change, social responsibility, customer service excellence, ecological matters and more.
- Human resources
Prepare for leadership roles in human resource management while learning employment practices, personnel administration, employee training, benefits, and more.
Concentration Outcomes:
- Examine the factors that influence employee recruitment and retention.
- Identify considerations to be used in designing effective training programs.
- Evaluate employment-related laws organizations must comply with when hiring.
- Information system management
Gain foundational skills in project management, IT consulting, and management of information systems and technological innovation.
Concentration Outcomes:
- Illustrate how businesses use information systems and information technology (IS/IT) within organizations for operations, to solve problems, and to gain a competitive advantage.
- Management
Study the fundamentals of effective teamwork, improve your communication skills, and evaluate information management, planning, and control in business environments.
Concentration Outcomes:
- Examine the factors that influence employee recruitment and retention.
- Apply conflict management, negotiation, and leadership principles to issues of professional practice.
- Recommend a business solution based upon data analysis and interpretation.
- Assess the role of a business process within the strategic structure of an organization.
- Procurement
Gain practical skills in negotiating and monitoring agreements and contracts, working remotely, analyzing proposals and financial reports, and evaluating suppliers of goods and services.
Concentration Outcomes:
- Examine supply chain management and global supply chain concepts supportive of operations management efforts.
- Project management
Prepare for leadership roles in project management with skills in strategic project selection and initiation, planning, project execution, monitoring and control, and more.
Concentration Outcomes:
- Analyze the Project Management Framework to identify relationships between process groups and knowledge management areas.
- Real estate
Study real estate transactions while building foundational knowledge in negotiation, loan and financing options, and real estate laws that impact the public.
Concentration Outcomes:
- Prepare a competitive market analysis for a real estate client.
- Analyze the legal and ethical considerations in a real estate transaction.
- Synthesize the real estate sales process and compliance issues.
- Sport entertainment management
Develop skills in sports analytics, learn how to manage sports programs, discover sports sponsorships and sales, and more.
Concentration Outcomes:
- Describe the significant impact that the sport and recreation industry has on our society and culture.
- Formulate plans for the management of sport and recreation programs.
- Determine financial sustainability of sport and recreation programs via application of economic and budgeting techniques.
- Supply chain management and logistics
Learn the logistics behind supply chain management while gaining skills in procurement, maintenance, transportation of materials, and more.
Concentration Outcomes:
- Discuss the significance of supply chain management in a global organization.
- Evaluate methods to measure and manage logistics performance.
- Wealth management and financial planning
Explore the concepts of a healthy financial portfolio while developing skills in communication and sales that prepare you to plan and manage investments.
Concentration Outcomes:
- Explain the key concepts of personal financial statements and the impact of tax implications.
- Formulate an insurance coverage strategy.
- Evaluate investment options such as mutual funds, stocks and bonds.
Why Choose a Bachelor's in Business Administration
Consider these additional resources on the value of an undergraduate degree in business, and some potential career pathways with a BSBA.
A degree in business administration can set you up for professional growth in a wide range of career paths.
Read up on career options with a BS in Business Administration, including required skills and typical responsibilities.
If your goal is to work in marketing, an undergraduate degree in business can provide an excellent foundation.
Career Opportunities
According to the Bureau of Labor Statistics, employment of business and financial occupations in the U.S. is projected to grow 7% between 2021 and 2031, and a bachelor’s degree is considered required entry-level education for most of these occupations.†
Whether you are preparing for entry-level management positions or want to advance in your current career, a bachelor's degree in business administration may help you qualify for opportunities in a variety of fields including marketing, finance, human resources, and accounting.
Top 5 Skills Employers Are Looking for:
- Active Listening
- Coordination
- Speaking
- Critical Thinking
- Reading Comprehension
Top Jobs With This Degree
Labor market, salary, and projected growth information are supplied by Emsi. Average salary range is based on national data. Projected growth represents the estimated change in total employment over the projections period (2018–2030) at the state level and is based on your geographic location. Actual outcomes vary by geographic area, previous work experience, and opportunities for employment. Purdue Global cannot guarantee employment placement, salary level, or career advancement.
Get to Know Our Faculty
Purdue Global faculty members are real-world practitioners who bring knowledge gained through the powerful combination of higher learning and industry experience.
View Business Faculty Directory
98%
Faculty members who have advanced degrees
51%
Faculty members who hold a doctorate
395
Faculty publications in 2021–2022
More Than 38,000
Professional development hours logged by faculty in 2021–2022
Statistics include all Purdue Global faculty members and are not school- or program-specific calculations. Source: Purdue Global Office of Reporting and Analysis, July 2022. 2021–2022 academic year.
Take 3 Weeks to Get to Know Us
Not sure if Purdue Global is right for you? Experience a Purdue Global undergraduate program for an introductory 3-week period.
There’s no financial obligation and no cost to apply.
That’s the Purdue Global Commitment.
Download the Program Brochure
Download our brochure to learn more about the Online Bachelor of Science in Business Administration and the benefits of earning your degree at Purdue Global.
Prepare yourself for success in today's competitive business environment.
NOTES AND CONDITIONS
*Job Growth: Source: U.S. Department of Labor, Bureau of Labor Statistics, Occupational Outlook Handbook, Business and Financial Occupations, on the Internet at www.bls.gov/ooh/business-and-financial/home.htm. National long-term projections may not reflect local and/or short-term economic or job conditions, and do not guarantee actual job growth. Certain accounting positions may require further certification and/or licensing by individual states.
†Employment and Career Advancement: Purdue Global does not guarantee employment placement or career advancement. Actual outcomes vary by geographic area, previous work experience, and opportunities for employment. Certain accounting and finance positions may require further certification and/or licensing by individual states. This program was not designed to meet any specific state’s requirements for licensure or certification. Refer to the State Licensure and Certifications page for state-specific licensure information.